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Digital signage refers to the display of information on a digital screen, also known as electronic signage. These digital signage displays have the ability to map printed media such as menus and posters with visually appealing digital content on high-resolution displays. Thus, a better and digital experience can be offered to your potential customers.
The advertising impact and interest of digital signage is high: 26% of consumers in a survey said that digital signage solutions influenced their purchase decision. 22% of respondents said they shop longer because of digitally engaging advertising content. Thus, digital signage solutions are an important advertising tool to draw attention to your company and your products and services.
The digital content is transferred from a digital signage player to the display. The player stores the content, which is uploaded and organized via the digital signage software. With the help of the VisuScreen.cloud content management software (CMS), it is possible to determine how and when the content is to appear on the display.
Announce what you want, when you want, and how you want on screens. Digital signage displays can promote offers, daily menus or your online store. However, your customers can watch not only pure advertising content, but also product videos, how-to videos or tutorials of your product or services. You want to use the advertising steles not only for products and services? That's no problem either! You can also play relaxing images or videos about nature with soothing music on the screen to create a pleasant ambience in a waiting area.
With a digital billboard, there are no limits to your imagination - whether indoors or outdoors. They not only offer an excellent display of content, but also many possible applications. Besides graphics, videos or animated images can also be displayed on a stele; advertising can be multimedia or acoustic.
New advertising content can be presented quickly and multimedia on the advertising wall. Use efficient digital signage solutions for your business now. Digital signage offers very good visibility to make your messages and information easily readable from a distance, both during the day and at night. With an optimal digital signage solution, you will stand out from the crowd and your competition.
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