Digital Signage in the Butcher Shop – How Wellhäuser from Ravensburg Convinces with Modern Customer Communication

Digital Solutions for Craftsmanship Quality

In an era where purchasing habits are constantly changing and demands at the point of sale are increasing, traditional crafts also need new inspiration. The Wellhäuser butcher shop in Ravensburg demonstrates how the right digital signage solution can not only create a more modern appearance but also enable more flexible and customer-oriented business practices.

Challenge: Preserve Tradition, Remain Economical

Butcher shops today face several challenges:

• They need to reach younger target groups,
• Provide information more quickly,
• Promote promotions flexibly, and
• Maintain a professional and high-quality appearance.

Printed posters, signs, and manual price changes cost time and quickly appear outdated. The Wellhäuser butcher shop was therefore looking for a solution that is visually appealing, easy to use, and brings more flexibility to everyday business.

The Solution: Digital Signage from Wedeko

Together with Wedeko, a concept was developed that is perfectly tailored to the premises and requirements of the butcher shop. The following were implemented, among other things:

• Digital menu boards in the sales area: Ideal for daily specials, product information, or changing lunch menus.
• Window display for external communication: A real eye-catcher even outside opening hours – passers-by stop and become curious.
• Central content control: Contents can be easily adjusted by yourself or updated by the Wedeko team.

The advantages at a glance

• Flexibility: Content can be changed daily – without printing costs or loss of time.
• Modern appearance: The screens look high-quality, professional and attract attention.
• Target group approach: Especially younger customers are more likely to be addressed by digital media.
• Comprehensive service: Wedeko provides consulting, technology, software, and support from a single source – including personalized training.

In conclusion: Digital signage as a success factor for specialist retailers

Digital signage is no longer just for large retailers or gas stations. Even smaller, owner-managed specialist shops such as butcher shops, bakeries, or delicatessens benefit from the advantages of digital communication at the POS.

With the right solution – individually planned, professionally implemented, and easy to use – digitalization becomes a real success factor.

👉 Would you also like to modernize your butcher shop?

We would be happy to advise you – on site, individually, and personally.
➡️ Contact us now for a free consultation.